Red Bull Stratos Jump (In Lego)

Lego rolls out the barrel

 

Lego agencies continue to push creative boundaries not just products. To promote the 3D version of Star Wars: Episode One - The Phantom Menace, a barrel made of 20,000 Lego pieces was built and showcased around German theatres. When rotating the barrel played the film’s signature theme tune:

“the barrel was constructed by pro Lego builders Rene Hoffmeister and Axel Al-Rubaie, and features well-known locations from the series, including the Death Star, Tatooine, and Endor”

(read more)

LEGO Fishermen

LEGO Forest – 50th Birthday Celebrations

Both Lego as a company, and it’s super fans, do so many awesome things with this globally iconic brand (I loved the dark LEGO suicide series) I would have thought it would have been pretty tough going to come up with a new creative approach involving the hallowed bricks. That’s said I am not surprised they have pulled something rather special out of the bag for their 50th anniversary of the LEGO brick in Australia: an over sized pop up Lego forest.

This brilliant concept includes pop-up forest includes brightly coloured LEGO flowers and 4-metre tall LEGO pine trees. The LEGO forest sprouted from the city streets to mark the launch of the LEGO Festival of Play, a nine-month event which celebrates the 50th anniversary of the LEGO brick in Australia.

What would you like to see next from LEGO – would love to hear your thoughts?

Click here to read more about Sydney’s LEGO forest, or here to see the LEGO Sydney Opera House, part of the brands ongoing architecture series.
PS: I have blogged about LEGO a lot in the past!! Search the site – there are almost 50 related posts.

 

Lego Skeleton

Anatomical & geeky two of my favourite things (via WKM).

 

 

 

 

 

 

Dissected Lego frog (yes dissected)

Super geeky Lego in action here… hmmmmm I don’t think I would like to be inside the head of Dave Kaleta who came up with this bad boy. He claims it is inspired by biology classes. I think he might just be a little twisted. To be honest works either way for me!

There is a full Flickr stream of this piece, entitled ‘It’s Not Easy Being Green’ too, well worth a look.

(via Nerdcore)

Halloween Lego (pumpkin post of the day)

Impossible Lego Scene (3000th post repost)

It is – of course – based on the work of M C Escher

This awesome Lego creation was from Andrew Lipson who says:

Because The LEGO Company get paranoid about this sort of thing let me make it clear that I have no affiliation with them, that my views are my own and do not necessarily represent theirs, and so on. So if you think any of this is official you are as deluded as they are.

Source: rather brilliantly Andrew looks EXACTLY how you would expect the creator of this Lego piece to!

20,000 Leagues Under Lego

Lego master Captain Spaulding built a scene from French writer Jules Verne’s 20,000 Leagues Under the Sea – the framed ocean backdrop makes it a winner for me although I know Lego geeks with have their own purist views especially over the seaweed!

Lego mini figs with TATTOOS

The Grey Group have made a series of tattoo enhanced LEGO minifigs – they’re advertisements for Pilot pens and a  fucking inspired idea (via the very neat Neatorama).