Tags
blank canvas, bluewater, brand manager, brands, challenge, event marketing, experiential, fox kalamaski, marketing manager, prize, projection
If you follow me on Twitter you might remember the late night projection (and accompanied moaning) I was at last week – anyway below is the video of the projection which was taken at Bluewater.
It’s all part of the Bluewater Blank Canvas Brands Challenge which aims to get both brands and creative agencies submitting their ideas on on how to engage with consumers on a different level, using Bluewater as a blank canvas. The project as shown in the video is, creatively, wide open, the guys at Bluewater are really looking to showcase all kinds different touch points of advertising from promotion, event, trial, field marketing or any other technique you may want to play with!
