Bompas & Parr and art directors Emma Rios and Cecilia Carey have created a Jules Verne adventure where sugar crystals are exploded to an architectural scale. Silver Spoon sugar is used to create a crystal cave that imagines the visitor has been shrunk to the size of a standard grain of table sugar (0.3-0.5mm), a size at which the sugar crystals themselves can be seen. It is hoped the fully immersive environment will encourage visitors to be creative with Silver Spoon sugar in the kitchen and visit Baking Mad, an online community with hundreds of delicious recipes. Kitchen experts offer top tips and take the stress out of baking. The work of designers Tour da Force, House of Flora, Sveda Mutlu and Aase is pedestaled by the sugar formations.
[...] Bompas & Parr and art directors Emma Rios and Cecilia Carey have created a Jules Verne adventure where sugar crystals are exploded to an architectural scale. (Source via Cakehead loves Evil) [...]